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Believe In The Blue

Believe in the Blue is an annual campaign conducted in April, in observance of National Child Abuse Prevention Month. It is an effort to reach families across the nation with positive parenting tips. Exchange believes parents have the power to make positive parenting choices in the lives of their children, and offers up-to-date materials and easy-to-use tips to help all parents and families. Also Exchange Clubs around the country are encouraged to select a day in April that works best in their community to conduct a special child abuse prevention event. Events are developed that fit the need and ability of club members and range from family fun days to events with community leaders.

Download the below materials free or contact the National Exchange Club to receive any available print materials. 

Ideas for April - Child Abuse Prevention Month!

Clubs are involved in many projects and all have merit and work to make our communities safer for children. The following list includes ideas that range from less to very labor intensive.

Exchange Club CAP Centers                                                      

Support your local CAP Center/Exchange Parent Aide Program – volunteer time, create a joint project, or assist with a donation.

Believe in the Blue kits will be available to Clubs and Centers.  Request your kit for awareness and educational resources for your community.

Consider a joint project with your state chapter of our national partner, Prevent Child Abuse America. Many clubs and centers participate in the blue pinwheel campaign.

Blue Mondays are a compelling way to raise interest and awareness.  Look for Blue Monday shirts at Exchange Market or organize blue outfits.

Public Awareness Campaigns                                                                

Ask your mayor, council, or governor to issue a CAP Month proclamation.

Write a letter to the editor about the special interest month.

Get a PSA on your local radio or television station.

Get creative about Blue Ribbon displays, e.g. on the courthouse or city hall, on police and firefighter or hospital uniforms. Create a blue ribbon tree in a prominent place.

Special Projects                                                                            

Mentor a Child.

Backpack meal programs.

Sponsor art, speech or essay contests with cash/scholarship prizes

Host a Family Carnival for fun and/or fundraising; have lots of fun kids’ events.

Start a Darkness 2 Light project.

For more ideas, contact CAP Services Dept. at your National Exchange Club headquarters or contact other clubs in your district for ideas and possible collaborations. 

And don’t forget:

Count your projects toward your National Service Award

Consider applying for the CARE (Child Abuse Reduction Effort) Award


Believe in the Blue Tip Cards (2016)

Believe in the Blue Tip Cards (2015)

Believe in the Blue Press Release

Proclamation or Resolution

Blue Mondays Poster

Believe in the Blue Booklet (2014 - Limited)

Believe in the Blue Flyer (2014 - Limited)

Believe in the Blue Tip Card (2014 - Limited)

Believe in the Blue Supply Flyer


Please visit the Exchange Market at for your Blue Mondays or Believe in the Blue shirts.